Latest Magnite
Magnite Shuffles Management, Names SpotX’s J. Allen Dove CTO
By Jon Lafayette last updated
Magnite, following the $1.14 billion acquisition of SpotX, reorganized its management, putting several SpotX executives into key positions.
E.W. Scripps Picks Magnite as Preferred CTV SSP
By Jon Lafayette last updated
Programmatic inventory available to buyers on Magnite’s platform
Magnite Closes $1.14 Billion Acquisition of SpotX from RTL Group
By Jon Lafayette last updated
Creates large CTV ad platform
Americans Planning Post-COVID Travel Heed CTV Ads: Magnite
By Jon Lafayette last updated
Commercials called a key source of inspiration and information
Trade Desk, Magnite Offer Programmatic Interactive CTV
By Jon Lafayette last updated
Interactive ads on connected TV are being made available programmatically to clients of The Trade Desk and Magnite.
Magnite: Sling TV Saw Programmatic Growth in 2020
By Jon Lafayette published
Addressable campaigns increased via the Magnite platform
Senators Probe Digital Ad Exchanges on Bidding Info Handling
By John Eggerton last updated
Said most in public don't know some bidders build dossiers and sell them
Magnite Agrees to Acquire SpotX for $1.17 Billion
By Jon Lafayette last updated
Magnite said it agreed to acquire SpotX from RTL Group for $1.17 billion in cash and stock.
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