Latest NBCUniversal

CNBC host Jim Cramer

CNBC, The More You Know Debut Financial Literacy Campaign April 2

By Michael Malone published

Jim Cramer, Sharon Epperson among those sharing investment pointers

Broadcasting & Cable
Graphic concerning NBCU's Generative AI plans

NBCU To Use Generative AI To Help Target Audiences

By Jon Lafayette published

At One24 tech conference, NBCU offers buyers Olympic ads programmatically

Broadcasting & Cable
LiveRamp logo on phone

NBCUniversal Working With Google, LiveRamp To Use First Party-Data for Personalized CTV Ads

By Jon Lafayette published

Arrangement combines privacy with performance, companies say

Broadcasting & Cable
Gina Reduto

Wonder Women of New York 2024: Gina Reduto

By Cathy Applefeld Olson published

Executive VP, Strategy, Advertising & Partnerships, NBCUniversal

Multichannel News
NBCUniversal chairman, global advertising and partnerships Mark Marshall at the 2023 upfront in New York.

NBCUniversal Returns to Radio City for 2024 Upfront Presentation

By Jon Lafayette published

Tech and data conference One24 set for March 20

Broadcasting & Cable
Comcast Xfinity store in King of Prussia, Pa.

Comcast Reports Higher Earnings as Peacock Makes Progress, but Broadband, Video Subs Decline

By Jon Lafayette published

Revenue rose 2.3% to $31.3 billion

Broadcasting & Cable
AFC Wild Card

Take That, Critics! Comcast Says Its NFL Wild Card Exclusive on Peacock Was the Biggest Live-Streamed Event in U.S. History

By Daniel Frankel published

Despite plenty of bitching and moaning about the game only being available via streaming, it was 6% more watched than last season's prime-time AFC Wild Card contest

NextTV
Mark Marshall NBCU

NBCU Launches AI-Based Cross-Platform Planning and Activation Tool (CES 2024)

By Jon Lafayette published

Budget allocations and campaign optimization can be automated

Broadcasting & Cable
Digital Margins

Bold Prediction of the Year? All Four Major Studio-Backed Streaming Platforms Will Be Profitable Within 18 Months

By Daniel Frankel published

Ampere Analysis predicts a return to the good times is right around the corner for Disney, Warner Bros., NBCU and Paramount

NextTV
NBCUniversal’s Mark Lazarus at Paley Center for Media

Mark Lazarus on Managing NBCUniversal’s Broadcast, Cable and Streaming Networks

By Michael Malone published

Speaking at Paley Center, NBCU exec dishes on sports rights, Taylor Swift’s effect on NFL ratings, the Paris Olympics

Broadcasting & Cable
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