Latest #nyctvweek
Freeze Frame | Advanced Advertising Summit
By Michael Demenchuk published
Photos from the NYC Television Week event held September 12
Putting Ad Money in Linear or Streaming Networks Isn’t an Either/or Proposition, Says Comcast’s James Rooke
By Mike Farrell last updated
Comcast Advertising chief says collaboration will give advanced ad technology the boost it needs
Advanced Advertising Summit: Local Media Extends Its Broad Reach
By Michael Malone last updated
Auto advertising still slumping, but newer categories have filled the gap
Advanced Advertising Summit: Group M’s Gerber Says Measurement Still Key in Advanced Ad Evolution
By Mike Farrell last updated
As streaming services take hold and ad capacity dwindles, industry needs to find ways to sell ads beyond pods and shows
Advanced Advertising Summit: Blockchain Could Play ‘Critical’ Role in Ad-Tech
By Mike Farrell last updated
Viant CEO Vanderhook offers advice to ad-tech startups
Advanced Advertising Summit: Solid Prospects Predicted for Netflix and Disney Plus Ad-Supported Tiers
By Michael Malone last updated
Panelists bullish on connected TV’s prospects for advertising
Next TV Innovation Awards 2022: Geir Skaaden
By Daniel Frankel published
Xperi products chief is taking on Roku, Amazon and Google with a TiVo-branded smart TV OS
Next TV Innovation Awards 2022: William J. Rouhana
By David Bloom published
The name Chicken Soup for the Soul conjures feel-good self-help books in big-box retailers. But increasingly, it should also evoke the fast-growing streaming-video company that Rouhana heads
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