over-the-top Sinclair Gets Deal With NBA Including Local Direct-to-Consumer Rights Bally Sports-branded nets to launch service in 2022 CTV Buying Myths to Overcome in the Post-Pandemic Era Stay-at-home streaming surge has permanently shifted TV-watching habits IBM Watson Optimizes Ad Creative For Campaigns Running Over-the-Top AT&T’s Xandr helps bring technology to scale for buyers Latest over-the-top Apple OTT-TV Service Delayed to 2016: Report By Jeff Baumgartner published August 13, 2015 Multichannel News Cord-Cutters Drive Pay TV Q2 Sub Losses By Mike Farrell published August 9, 2015 Multichannel News Dish Adds Scripps To OTT Portfolio By Mike Farrell published September 16, 2014 Multichannel News CBS All Access Reaches the Roku By Jeff Baumgartner published April 7, 2015 Multichannel News Can Apple Crack TV’s Code? By Jeff Baumgartner published September 14, 2015 Multichannel News Zaslav Throws Down OTT Gauntlet By Mike Farrell published February 19, 2015 Multichannel News Out of Bounds By Jeff Baumgartner published May 8, 2017 Multichannel News Analyst: OTT Helps Boost TV Viewership By Mike Farrell published November 22, 2016 Multichannel News Fox Networks Sign DirecTV Now Deal By Mike Farrell published November 21, 2016 Multichannel News Study: Pay TV Continues to Decline, OTT Rises in 2016 By Mike Farrell published April 24, 2017 Multichannel News 1 2 3 4 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Announces Its Class of 2025 2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%