Latest Standard Media Index
Grammy Awards Delay Threatens $67 Million in Ad Sales for CBS
Spots sold for $866,200 in 2021 show, Standard Media Index said
Linear TV Advertising Spending Drops 1% in November: SMI
Big increase local cable ad sales nearly offsets declines at national networks, TV stations
Standard Media Index Hires Rick Bruner as Insights Head
Standard Media Index said it hired Rick Bruner as head of its insights and analytics division.
New SMI Metric Allows Buyers To Compare TV, Digital Video
eCPM measure real cost of reaching viewers
Standard Media Index Names Dave Dembowski VP Sales
Exec will build intelligence company’s sales team
U.S. TV Ad Spending Fell 5% in 4Q, SMI Says
TV ad spending in the U.S. fell 5% during the fourth quarter, according to new data from Standard Media Index.
Sports Advertising Down 18% Year-to-Date: SMI
The pandemic has hurt national TV advertising this year, particularly sports with games canceled and fans watching news, according to Standard Media Index.
