Latest TransUnion
Media Agency Canvas To Use TransUnion Data To Optimize Ads
By Jon Lafayette last updated
Deal covers audience planning, custom audience creation and measurement
MadHive in Deal With TransUnion To Enable Individual-Level Buying
By Jon Lafayette published
Connected TV campaign targeting made more precise
TransUnion Adds Epsilon Data to Marketplace for Streaming Ads
By Jon Lafayette published
Media agencies can access insights about 250 million consumers across 80 million homes
Vizio Using Data From TransUnion For Household Connect Campaigns
By Jon Lafayette published
Advertisers can access 19 million smart TV households and millions of mobile devices
More Americans Streaming Than Watching Pay TV, Survey Finds
By Jon Lafayette last updated
TransUnion says trend is favorable for advertisers
Acxiom Makes Data Available for Streamers Via TransUnion
By Jon Lafayette published
Advertisers can fine-tune their CTV audience strategy
Audigent Working With TransUnion on Data-Driven Omnichannel Audiences
By Jon Lafayette published
Advertisers can combine audiences in programmatic private marketplaces
TVSquared Hires Senior Execs From Amazon and TransUnion
By Jon Lafayette published
TVSquared, the TV ad measurement and attribution company, said it named Debbie Wogan chief revenue officer and Jessica Hindlian as senior VP of identity & partnerships.
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