Upfronts
Latest Upfronts
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Fox Says Upfront Sales Grew for Linear and Digital Properties
By Jon Lafayette published
Tubi achieves double-digit volume increase
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NBCU Claims Growth in Upfront Advertising Sales
By Jon Lafayette published
Sports, Peacock are strong spots
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Navigating the New CTV Ad Landscape (Viewpoint)
By Beau Ordemann published
A rise in programmatic buying could make the upfronts even more relevant
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Upfronts Put Football, Big Stars, Tech Talk in the Spotlight
By Jon Lafayette published
Networks played ‘Can You Top This’ with bold-faced names and ad capabilities
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The CW Shares Its 2024-2025 Lineup
By Michael Malone published
LeVar Burton, Raven-Symone to host game shows, ‘Sherlock & Daughter’ on for midseason
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Netflix Plots TV Takeover at Upfront Presentation
By Michael Malone published
New offerings include Kate Hudson basketball series, Will Ferrell golf movie and Christmas Day NFL action
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Netflix To Launch In-House Advertising Tech Platform
By Jon Lafayette published
The Trade Desk, Google Display & Video 360 and Magnite join Microsoft handling programmatic sales
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WBD Upfront Show Offers Peeks at ‘House of the Dragon,’ ‘White Lotus,’ Biden-Trump Debate
By Michael Malone published
CNN chief Mark Thompson shares that he got a yes from incumbent president and former president for June debate
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