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ViacomCBS, Dentsu Using VideoAmp Currency for 1st Quarter Campaigns
By Jon Lafayette published
Inventory optimized to reach advanced audiences, not Nielsen demographics
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OD’d on SVOD? Paramount Plus Bets on Live Linear Channels
By David Bloom published
Paramount Plus commandeers old-school approaches to inexpensively expand its next-gen SVOD service
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Pluto TV Profitable 'at Margins Approaching Broadcast' in the U.S., ViacomCBS's Bakish Says
By Daniel Frankel last updated
The ViacomCBS CEO also said it'll take another two years for Paramount Plus to get there
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ViacomCBS Makes Deal To Launch Paramount Plus in Korea
By Jon Lafayette last updated
Partnership with DJ ENM includes co-productions for original series and films
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Amazon Poaches Paramount Plus Int'l Chief Kelly Day
By Daniel Frankel published
Move follows ViacomCBS' decision to partner up with Comcast for SkyShowtime back in August
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ViacomCBS To Get $1.85 Billion in Sale of CBS Studio Center
By Jon Lafayette published
Some of the proceeds will help fund ViacomCBS's streaming businesses
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ViacomCBS Makes Deal With NENT To Launch Pluto TV in The Nordics
By Jon Lafayette published
ViacomCBS said it made a deal to launch Pluto TV in Nordic countries combined with NENT Group’s ad-supported VOD platform Viafree.
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ViacomCBS Buys Majority Interest in Fox TeleColombia & Estudios TeleMexico
By Jon Lafayette published
ViacomCBS said Tuesday its international networks division completed the acquisition of majority interest in Spanish-language producer TeleColombia & Estudios TeleMexico from The Walt Disney Co.
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