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Companies Hawking $7.65 Billion Investments

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Wurl

Wurl Chart — Wurl Study Finds 4% of CTV Viewers Tune Out Each Minute During Ad Breaks Contextual matching can reduce viewer loss

Family watching TV — Solving Connected TV Viewers’ Content Choice Conundrum (B+C Guest Blog) Why streamers are in fierce competition for content discovery across the CTV ecosystem

Frequency CEO Blair Harrison — You Want It All? ‘We Got You’ — 5 Questions With Frequency CEO Blair Harrison Next TV is expanding its coverage of the technologists and technology vendors that make streaming happen. Today’s focus is on Frequency ... and its new partnership with Wurl

Latest Wurl

Wurl Sold to Silicon Valley Marketing Platform Company AppLovin for $430 Million

By Daniel Frankel published 1 March 22

Cash and stock deal will leave Wurl's Palo Alto-based management team intact

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Wurl Touts Behind-the-Scenes Work on Plex Live-Linear Channels Launch

By Daniel Frankel last updated 31 August 20

Tech vendor says that 42 of the service’s live-linear channels reside on its network

Wurl Seeks Streaming Ad-Vantage

By Jeff Baumgartner published 11 August 15

Multichannel News

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Wurl Releases Video Viewing Index

By Jeff Baumgartner published 25 September 15

Multichannel News

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Wurl Launches Batch of Streaming Channels

By Jeff Baumgartner published 25 July 16

Multichannel News

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Samsung Beefs Up OTT Programming on Smart TVs

By Daniel Frankel published 5 November 18

Multichannel News

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Arris Takes OTT For A Whirl With Wurl

By Jeff Baumgartner published 21 July 14

Multichannel News

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Wurl Adds Content Partners for MVPD-Focused OTT Offering

By Jeff Baumgartner published 7 December 16

Multichannel News

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Wurl, IGN Launch Streaming TV Channel

By Chris Tribbey published 14 September 16

Multichannel News

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