Latest YouTube
Ad Agencies Expect To Spend More on CTV: Pixability Survey
YouTube highest on list for additional CTV investment
YouTube Leads All OTT Platforms, Including Netflix, in Monthly Average Viewers (Ridiculous Chart of the Day)
Sure, comparing free, ad-supported platforms against SVODs based on the number of viewers who log on at least once a month seems pointless ... but eMarketer did it anyway
YouTube Reports First-Ever Quarterly Drop in Ad Sales
Ad revenue for the Google video platform dropped nearly 2% to $7.07 billion in Q2
Google Expands YouTube Shorts to Connected TVs
Move comes after Google said it would find new ways to monetize the Tiktok-like short-form video offering
YouTube Offers Advertisers Moment Blast On Connected TV
Format lets brands connect during sporting events, movie releases, product launches
YouTube Key To Reaching Kids, Who Drive Family Buying Decisions: Precise TV
Study finds 20% of kids have made purchases in the metaverse
Nielsen To Provide Always-On Measurement of YouTube Ads
Campaign information available in Digital Ad Ratings
Longtime YouTube Exec Robert Kyncl Steps Down
The 12-year company veteran, who most recently served as chief business officer, helped build platform into a multi-billion dollar global media giant
